-Most supermarkets like Shop & Stop, King Kullen, Pathmart, and Shoprite will have sales on 2 litter bottles of pepsi.
-Usual the sales that these supermarkets have are buy one get one free.
-These sales are also for the 12 pack cans of pepsi as well.
Monday, October 24, 2011
Monday, October 17, 2011
Advertisements and Public Relations
-PepsiCo uses many different kind of commercials, most of which try and show that there product is better than Coca-Cola.
-One commerical that Pepsi has is the Coca-Cola Santa Claus on vacation and instead of getting a coke he gets a Pepsi.
-Pepsi also has another commercial where the Pepsi vendor out performs the Coca-Cola vendor by getting Snoop Dogg the perform on a huge stack of Pepsi cans that are setup of a stage.
-These commercials are for the viewer watching these entertaining advertisements to buy Pepsi products over Coke products when the consumer goes and buys soda.
-One commerical that Pepsi has is the Coca-Cola Santa Claus on vacation and instead of getting a coke he gets a Pepsi.
-Pepsi also has another commercial where the Pepsi vendor out performs the Coca-Cola vendor by getting Snoop Dogg the perform on a huge stack of Pepsi cans that are setup of a stage.
-These commercials are for the viewer watching these entertaining advertisements to buy Pepsi products over Coke products when the consumer goes and buys soda.
Monday, October 10, 2011
Retailing
-One of the retailers that sell PepsiCo products is Beyars Market, a family owned geocery store on Staten Island.
-The PepsiCo 20oz bottles are located in the back of the store in the left hand side of the refigerator. The 20oz bottles sell $1.79 plus tax which is a total of $1.99 per bottle.
-The PepsiCo 2 litter bottles are located in the other side of the store in the corner near the meat department. The price of 2 litter bottle is $2.29 plus tax which is a total of $2.53 per bottle.
-Tropicana products are located in the dairy section of the store, the Tropicana pints cost $1.69, and quarts cost $2.29. The Tropicana half gallons cost $3.19 but with a Beyars Market coupon the Tropicana half gallon cost $1.79.
-Chip bags are in the back next to the 20oz pepsi bottles. Frito Lay, Lays, and Tostitos are sold by the bag size, the big bags cost $3.49 a bag.
-The PepsiCo 20oz bottles are located in the back of the store in the left hand side of the refigerator. The 20oz bottles sell $1.79 plus tax which is a total of $1.99 per bottle.
-The PepsiCo 2 litter bottles are located in the other side of the store in the corner near the meat department. The price of 2 litter bottle is $2.29 plus tax which is a total of $2.53 per bottle.
-Tropicana products are located in the dairy section of the store, the Tropicana pints cost $1.69, and quarts cost $2.29. The Tropicana half gallons cost $3.19 but with a Beyars Market coupon the Tropicana half gallon cost $1.79.
-Chip bags are in the back next to the 20oz pepsi bottles. Frito Lay, Lays, and Tostitos are sold by the bag size, the big bags cost $3.49 a bag.
Monday, October 3, 2011
Business Marketing
Strategic Alliances
The PepsiCo company has many products under it besides the products with the pepsi logo on it.
PepsiCo has the world's largest showing of billion dollar food and beverage brands, including 18 different product lines that each generate more than $1 billion in annual retail sales.
In Feburary, PepsiCo will team up with Ocean Spray.
PepsiCo will distribute Ocean Spray products and sell several more ocean spray products that as well as the old flavors that include Apple, Orange, Ruby Red, Pinapple Peach Mango, and Strawberry Kiwi.
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